Machiavelli

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There are actually three kinds of mind: one kind grasps things unaided, the second sees what another has grasped, the third grasps nothing and sees nothing.

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It is in the nature of things that every time you try to avoid one danger you will run into another. Good sense consists in being able to asses the dangers and choose the lesser of various evils.

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A ruler will be respected when he is a genuine friend [or] a genuine enemy, that is, when he declares himself unambiguously for one side and against the other. This policy will always bring better results than neutrality.

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It is worth noting that you can be hated just as much for the good you do as the bad.

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You’ll be held in contempt if you’re seen as changeable, superficial, fearful, effeminate or indecisive.

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In general, people judge by appearances than first-hand experience, because everyone gets to see you but hardly anyone deals with you directly.

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People are so gullible and so caught up with immediate concerns that a con man will always find someone ready to be conned.

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